There are 13000+ASIN keywords on the Amazon US website page.

As shown in the figure:

1.1 Since January 2017, there has been a significant fluctuation in search volume for product related keywords.

1.2 The product has obvious seasonality, with July and November being the peak demand season each year.

2 Product lifecycle

Listing time distribution chart:

As shown in the figure, the product has a relatively short life cycle (with an average shelf life of 1 year and 2 months).

Listing time data comparison table:

2、 Analysis of Product Market Competition

1. Overall market volume and new product analysis

Product concentration and sales distribution chart:

Distribution chart of product concentration and sales volume:

As shown in the figure, the concentration of goods is relatively low (53.2%).

The average monthly sales volume of the product is 576, with a monthly sales volume of 130, 669 US dollars and an average price of 166.68 US dollars.

In the past 6 months, 43 new products have entered the market, accounting for 43%, with an average monthly sales volume of 708, accounting for 71.8%; 

The monthly average sales revenue is 166840.29 US dollars, accounting for 91.8%, and the average price is 173.34 US dollars, indicating that new products 

are easy to enter the market.

Among the 100 products, 54 have monthly sales of over $10000; 45 products with monthly sales exceeding $20000; 34 products with sales revenue exceeding 

$50000; 27 products with monthly sales exceeding $100000; 20 products with monthly sales exceeding $200000; The monthly sales of 11 products are above 

$500000.

Top 10 Brand Sales Data Comparison Table:

2. Listing trend analysis

Product launch trend distribution chart:

From the figure, it can be seen that the product has been on the rise year by year in recent years.

Comparison Table of Product Launch Trends in Recent Years：

3. Overall quality analysis

Product rating score distribution chart:

Product rating distribution chart:

 

From the graph, it can be seen that there are more products in both high and low rating areas, indicating low barriers for new products to enter the market; 

At the same time, the overall rating is relatively low, mostly below 4.5 points, and there is significant room for improvement in the product.

The average product score is 1594, with an average score of 4, indicating a relatively low overall score.

Among the 100 products, 34 products scored above 500 (monthly sales of 70753, accounting for 71.76%), 16 products scored above 4.5 (monthly sales of 

13840, accounting for 2.05%), 34 products scored between 4.3 and 4.5 (sales of 51257, accounting for 65.84%), and 13 products scored between 4.0 and 4.3

 (sales of 19895, accounting for 25.24%)

4. Price analysis

Product Price Distribution Map:

As shown in the figure, products with a price range of 0-50 US dollars (50/100) account for the majority.

Price distribution comparison table:

3、 Market data analysis

1. Analysis of seller nature

1.1 Analysis of seller concentration:

Seller concentration and sales distribution:

Seller Concentration Sales Distribution Chart:

As shown in the figure, there is a high concentration of sellers (a total of 68 sellers, with a concentration rate of 76.2%).

Comparison table of sales data for the top ten sellers:

 

1.2 Analysis of seller types:

Seller Type Distribution Map:

 

Picture 1

Picture 2

As shown in the figure, the seller of this product is mainly FBA.

Comparison chart of seller type data:

1.3 Analysis of seller's location

As shown in the figure:

As shown in the figure, the products are mainly sold by Chinese sellers, accounting for 71%.

Comparison table of seller location distribution data:

 

2. Brand concentration distribution

Brand concentration and sales distribution chart:

From the above figure, it can be seen that the brand concentration is 71.7%, which is relatively high.

Out of 67 brands, 37 brands have monthly sales of over $10000, accounting for 55.2%.

Product Sales Top Ten Brand Data Table:

4、 Operating cost estimation

Taking 10 randomly selected products as an example:

 

5、 Keyword recommendation

Sweeping robot, Robot vacuum

Note: The above images and data are from Seller Sprite.